Job Description
Description The
Marketing Coordinator supports the marketing department and on-site property teams by coordinating digital and traditional marketing efforts across multiple residential communities. This role is responsible for managing vendor relationships, maintaining accurate online listings, creating branded marketing materials, and ensuring consistent messaging and presentation across all marketing platforms.
Essential Duties and Responsibilities: - Manage and update property listings across platforms such as Apartments.com, Zillow, JTurner, Knock, Tour24, Threshold and RealPage.
- Ensure accuracy and consistency of online listings, photos, pricing, and promotional content.
- Monitor support tickets and facilitate cross-collaboration between internal departments and external vendors to ensure timely issue resolution and project completion.
- Coordinate virtual tours, video shoots, and photography with Shootin and other media vendors.
- Partner with Knock CRM to manage lead tracking, reporting, and marketing campaign analytics.
- Maintain property websites and landing pages, ensuring up-to-date information and branding alignment.
- Assist with weekly, monthly, and quarterly reporting.
- Manage contracts and renewals for marketing and advertising services.
- Work with vendors to troubleshoot issues, implement updates, and track campaign results.
- Use Canva to design and edit marketing collateral such as flyers, banners, social media graphics, and resident communications.
- Develop property-level promotional materials in alignment with brand guidelines.
- Assist in the creation of social media content calendars and coordinate posting schedules with on-site teams.
- Track marketing campaign results, lead sources, and occupancy metrics.
- Collaborate closely with property managers, leasing teams, and regional managers to ensure marketing efforts align with leasing goals.
- Support new property lease-ups and acquisitions with targeted marketing and system rollouts.
- Assist in planning and executing resident and community events.
- Track and analyze our resident and prospect experience.
- Manage our Map partners such as Google Maps and Apple Maps.
Requirements Knowledge and Experience: - 0-2 years of experience in marketing, advertising, or property management (or a combination of internship/part-time experience + coursework) we're open to early-career talent.
- Familiarity with digital marketing platforms, vendor management, and property-management marketing (preferred but not mandatory).
- Demonstrated ability to manage multiple tasks, strong organizational skills, and a willingness to learn vendor tools such as Knock, RealPage, Threshold, J Turner, Tour24, Shootin, and listing platforms like Zillow / Apartments.com.
- Proficiency in tools like Canva (or similar) for designing marketing collateral.
Job Tags
Internship